CHPRMS 53rd Annual Conference: Connected By Purpose

Even the best-intentioned healthcare marketers fall into traps that undermine trust, confuse audiences, and stall results.
Blending agency perspective and client-side truth, Christian Barnett unpacks the "seven deadly sins" of healthcare
marketing and challenges attendees to reimagine what effective, human-centered marketing looks like in a post-truth,
high-pressure landscape. Expect uncomfortable truths, actionable strategies, and a call to move from performance to
purpose.