About me
Krista Robertson is a dynamic marketing executive with more than two decades of experience leading digital strategy, brand growth, and integrated marketing communications across healthcare, agency, nonprofit, and hospitality sectors. She currently serves as Executive Director of Digital Strategy at Roper St. Francis Healthcare, where she oversees enterprise-wide digital marketing strategy, driving initiatives in web development, SEO, social media, marketing automation, reputation management, and patient engagement. Krista is passionate about innovation, digital engagement, and building strategies that elevate customer experience and strengthen organizational impact.