CHPRMS 53rd Annual Conference: Connected By Purpose

CHPRMS 53rd Annual Conference: Connected By Purpose

Welcome to the 53rd Annual CHPRMS Conference in beautiful Charleston, S.C.

arrow_back View All Dates

8:30am EST

Registration & Breakfast Carolina Ballroom

9:15am EST

Building Trust in a Fragmented Healthcare Experience: What Healthcare Can Learn from NASCAR-and Where the Comparison Breaks Carolina BallroomLaila Waggoner • Mindy Grantham • Brett Waress, MHA, FACMPE • Nick Rend

10:15am EST

Break with Sponsors Carolina Ballroom

10:45am EST

Marketing, Cultural Insight, and Your Brand Carolina BallroomDean Browell • Krista Robertson Beyond Translation: Building Trust, Access and Multicultural Patient Engagement Through Bilingual Communication Gold BallroomRoxana Massie

11:55am EST

Culture is the Brand Carolina BallroomDan Dunlop • Audrey Cassell

1:20pm EST

The Seven Deadly Sins of Healthcare Marketing (and how to repent before your audience leaves you behind Carolina BallroomChristian Barnett • Shannon Curran

2:30pm EST

Break with Sponsors Carolina Ballroom

2:50pm EST

Lexington Health: Creating a Next Generation User Experience. Gold BallroomDean Schuster • David Anderson Question & Answer Engine Optimization: Giving Patients (and AI) Exactly What They are Looking For Carolina BallroomHeather Price • Bill Billings

3:50pm EST

SEO, GEO and AEO: What You Need to Know Gold BallroomMelinda Daffin • Kristen Klein The Art of Storytelling in Healthcare Marketing Carolina BallroomCory Robertson

5:15pm EST

Happy Hour Hotel Lobby Bar

6:30pm EST

Dinner on Your Own At local restaurants on your own

9:00pm EST

Hospitality Suite Sponsored by Definitive Healthcare & Reason One TBA